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Real food. Real results. Built around you.

Most keto apps count carbs.
We score what is
actually in your food.

Scan any product and get a Pure Quality score in seconds. Then two AI experts, a coach and a chef that share one brain, personalize your plan to your body and your stage. Because the quality of what you eat matters just as much as the macros.

Start Free, No Card NeededTry a Real Scan, No Account
✓ Web app today, mobile apps on the way✓ Every device stays in sync✓ No credit card for free plan✓ Cancel paid plans anytime
50K+Ingredients scored
2 AICoach and Chef sharing one brain
4Metabolic stages supported
FreePlan available, no card ever
Why this exists

Built by someone it actually worked for.

Our founder lost 19 pounds in about five weeks on real food and daily walking, and along the way his blood pressure returned to a normal range. That is his personal result, not a promise CleanKeto makes for anyone else. It is simply why we built the app: to turn what worked into something you can follow, honestly and at your own pace.

19 lbsdown in about five weeks
Normalblood pressure range, personal outcome
Age 62and moving into Phase Four
J
John, Founder
A personal outcome, not a product claim. Always talk to your healthcare provider about medication.
The Full Picture Most Apps Skip

Keto is the beginning of your
metabolic transformation. Not the destination.

Most apps treat keto like a diet you finish. It is actually the starting point of a deeper metabolic shift. CleanKeto follows you through all four phases because where you are in month six is completely different from where you were in week one.

01
Phase One
The Switch
Days 1 to 14

Your body stops reaching for glucose and starts learning to burn fat. Energy dips, cravings spike. Then the scale moves fast, sometimes 5 to 10 pounds in the first week or two. This is the whoosh. Most of it is water and glycogen releasing, not pure fat loss. It is still real, it is still earned, and it is one of the most motivating moments in the entire journey. Hold on to it. Most people quit right before it happens.

AdaptIQ watches your food quality closely here, flagging anything that could slow the switch.
02
Phase Two
Fat Adapted
Weeks 2 to 8

Your cells are running on ketones now. Energy stabilizes. Hunger quiets down. Real fat loss begins beyond the initial water weight. Your body is doing what you trained it to do.

Coach shifts focus from basics to pattern analysis. Chef starts learning what you actually enjoy eating.
03
Phase Three
Metabolic Reset
Months 2 to 6

The scale may slow but body composition keeps changing. This is where the broader health picture often shifts as well. AdaptIQ adjusts your personal scores here because your metabolism at month four is genuinely different from month one.

Personalized scoring updates automatically as your metabolic patterns shift.
04
Phase Four
Your New Normal
Ongoing

Weight goal reached. Now what? Muscle building, metabolic flexibility, long-term maintenance. This is where almost every other keto app stops following you. We built Phase Four specifically because our founder is living it right now at 62.

The app adapts your macros, coaching tone, and Chef recommendations to match this phase.

Life happens. CleanKeto adapts, just like you do.

Slipping up on a holiday is not failure. Not knowing why the scale paused does not mean the process stopped working. The mental side of lasting change is real, and Coach Clean is built to handle it directly. No guilt, no dramatic resets. Just an honest look at what happened and a clear path to what comes next. Because lasting change is built from real days, real slips, and the decision to keep going anyway.

Inside the App

Coach and Chef share one brain.
No mixed messages, ever.

AdaptIQ connects everything. What Coach tells you, what Chef recommends, what you scanned yesterday, what your body has done. Everything updates together whether you are on your phone, tablet, or laptop.

Track Today
In Ketosis, Day 15
7
day streak
Day 15 of
your journey
68gFat
12gNet Carbs
45gProtein
+ Add Breakfast
+ Add Lunch
Daily Tracking
Scan Result
Vanilla Collagen Protein Bar
91PQ Score
68For You
High protein, fits your macros. Two ingredients to watch for your specific goals.
CollagenAlmond FlourErythritolMCT Oil
Food Intelligence
Coach Clean
Morning Briefing
7-day streak, your best week yet. Macros on point. Let's keep it going.
Rough weekend. Am I out of ketosis?
One rough weekend does not erase two solid weeks. Based on what you logged, you are still in range. Let's look at today's plan.
Coach Clean
Dine Out
Clean Sort active
Finney's Crafthouse
American, 0.8mi, 4.6 stars
NY Strip, no sauce89
Local Mexican Kitchen
Mexican, 1.2mi, 4.4 stars
Carnitas bowl, no rice76
Dine Out Guide
See Your First Scan in Under a Minute

Start Free. No card needed.

For Women Specifically

It is not your willpower.
It is your biology, and it has been overlooked.

The standard keto playbook was developed largely around male metabolism and tested mostly on younger bodies. For women in perimenopause and beyond, the hormonal picture changes how the body handles fat, carbohydrates, and calorie restriction. When the same plan produces very different results, that is biology, not willpower, and most apps quietly ignore it.

CleanKeto's AdaptIQ engine was built with this research in mind. When you set your life stage during onboarding, your macro recommendations, food scoring thresholds, and coaching guidance all adjust to reflect where your body actually is, not where a generic keto calculator assumes it is.

We are not healthcare providers and we do not offer medical advice. What we offer is a smarter, more informed starting point, so the conversations you have with your healthcare provider are more productive and more specific to you.

Research from leading metabolic scientists, including Dr. Benjamin Bikman, Ph.D. at Brigham Young University, has established the central role of insulin in driving chronic disease and why dietary approaches that address insulin directly tend to produce better long-term outcomes. This work informed how CleanKeto scores food quality and structures its coaching.

Consistent with the published research of Dr. Benjamin Bikman, author of Why We Get Sick
Perimenopause, typically the 40s into early 50s

Fluctuating estrogen creates unpredictable shifts in how the body manages blood sugar and stores fat. Rigid plans tend to break here. Adaptive ones that adjust week to week tend to hold.

Menopause transition

The drop in estrogen shifts fat storage patterns and can increase systemic inflammation. Very low carbohydrate restriction, when not approached with the right nutritional support, can add stress to an already changing system. CleanKeto accounts for this in its recommendations.

Postmenopause

Preserving bone density, supporting cardiovascular health, and maintaining lean muscle become the long game. Protein quality and fat sources matter more at this stage than at any earlier point. AdaptIQ adjusts for this specifically.

CleanKeto does not provide medical advice. Always work with your healthcare provider before making changes to your diet, especially if you are managing a health condition or taking medications. Our role is to give you better information and better tools, not to replace your healthcare team.

Set Your Life Stage, Start Free

CleanKeto adjusts to where your body actually is, from day one.

Your Coach, Your Way

How do you want to be coached?

Coach Clean knows your goals, your scan history, what Chef recommended, and where you are in your journey. Pick the style that fits how you are wired. Change it anytime from Settings.

You can change your coach style anytime in Settings.

Simple, Honest Pricing

Pick the plan that fits where you are.

The Free plan is how you try CleanKeto. No card, no expiry, no pressure. When you are ready to unlock the full experience, paid plans start immediately and you can cancel anytime.

Free
 
$0 /forever
✓ 15 AI actions every day, scans and chats combined
✓ Basic macro tracking
✓ PQ Score on every scan
✓ Medication interaction alerts, always included
Start Free
No card required, ever
Most Popular
Pro
$9.99/mo
$6.25 /mo billed annually
Save 37%, $74.99/yr
✓ 75 AI actions every day, five times Free
✓ Coach Clean conversations
✓ Chef AI recipes
✓ For You personalization
✓ AdaptIQ scoring
✓ AI meal planning, 3 per day
Start Pro Today
Billed annually at $74.99. Cancel anytime.
Most Powerful
Elite
$14.99/mo
$9.17 /mo billed annually
Save 38%, $109.99/yr
✓ Everything in Pro
✓ 200 AI actions every day, our highest tier
✓ Keto guide at any restaurant
✓ AI meal planning, 10 per day
✓ Full AdaptIQ depth
✓ Priority support and early features
Start Elite Today
Billed annually at $109.99. Cancel anytime.
Founding Member, Limited Availability

One payment. Lifetime access. Nothing else, ever.

Founding Members pay once and that is the end of it. No subscription, no renewals, no price increases as we grow. This pricing exists because you are taking a chance on us early, and we think that deserves something real in return. Two tiers, hard limits on spots. When they fill, this offer closes permanently.

Founding Pro to Elite Upgrade

Founding Pro members have a 14-day window to upgrade to Elite for $125. If you upgrade within that window, your original Pro spot is released back to the available pool. After 14 days, the upgrade path closes. If Elite spots are already full when you decide, we will add you to a waitlist and reach out if a spot opens up.

Founding Pro, 100 spots
$149
One-time payment. Lifetime Pro access. No fees, ever.
Founding Elite, 50 spots
$249
One-time payment. Lifetime Elite access. No fees, ever.
Hard caps: 100 Founding Pro spots and 50 Founding Elite spots. Live availability is shown at checkout.
Claim Your Founding Spot
One payment. No subscription. No future charges.

Free plan requires no credit card, ever. Paid plans and founding memberships require a valid payment method. Cancel anytime. Access continues through the end of your billing period.

What Members Say

Reviews coming soon.

We just launched.

Real reviews from real members take time. We would rather show you nothing than show you something fabricated. Check back here as genuine feedback comes in.

Be one of the first

Beta members: email us your feedback and we will feature it here with your permission.

Questions

The things people actually ask.

Your body has been trying
to tell you something.
Let's finally listen.

Start with the Free plan to explore. When you are ready, paid plans unlock the full experience. Cancel before your next billing date and you keep access until the period ends. No tricks, no surprises.

Start Free TodaySee Founding Member Pricing
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Occasional notes from John on what we are building and learning. No spam, unsubscribe anytime.